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TOYFEST 2023

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News & Events

Discover The World’s Friendliest DoughTM!

A world leader and innovative company in creative play, Crazy Aaron’s has been making genuine Thinking Putty® since 1998.

Founder, Crazy Aaron, has continued to trailblaze within the toy industry by establishing new product lines and brands to inspire curiosity and wonder for people of all ages! Known for creating the best putty on earth, Crazy Aaron’s has also reinvented a childhood classic with Land of Dough®.

Land of Dough® is play dough reimagined! Handcrafted from natural ingredients and considered the most sustainable play dough product on the planet. All Crazy Aaron’s products are made with safe, nontoxic, top- quality materials and ingredients right on Main Street, USA in Norristown, PA.

Mission: We make Thinking Putty® and other creative, innovative products to inspire curiosity and wonder and to educate and delight our customers all over the world.

Building Brighter Futures

Since opening its doors in 1995, The Learning Journey’s mission has remained unchanged – to provide products of the highest quality for parents and educators around the world that are both fun and affordable. In an effort to maintain the standards of today’s rapidly changing technology, toy manufacturers need to be agile and creative while also not losing sight of the true core values established in traditional play.  

More than ever, parents are searching for educational toys that are both stimulating and effective for their young children. The Learning Journey strives to ensure all its products satisfy these needs, with each toy, puzzle and game designed to build the skills necessary to have a head start in school and in life! Additionally, a wide range of Learning Journey products have been designed specifically to enhance the development of STEM/STEAM standards in young children, encouraging hands-on learning with real-world applications.

Effective educational toys promote learning, introduce new ideas and concepts, and encourage self-confidence! When parents provide these toys for their children, they’re providing significant opportunity for early mental and physical growth while also keeping their little ones entertained! In an effort to encompass the learning experience at all developmental stages, The Learning Journey has produced a variety of educational products ranging from 5 different categories of play. These product categories include Puzzles, Games, Active Play, Construction, and Electronic Learning, with countless awards received in all 5 categories! Some of our recent 2022 awards won include: Mom’s Choice Awards, Creative Child Awards, PAL Awards, Academics Choice, National Parenting Product Association, and many more!

The Learning Journey is looking forward to the next 25+ years as we expand our ever-growing product and customer base while staying true to our core directive of providing children with products that help them reach their full potential and beyond! With The Learning Journey’s complete range of interactive products, children can have fun while learning and parents and educators can know they have the right quality educational products for their children!

tlji.com, info@tlji.com, (602) 787-1115

The Learning Journey Dissects The Fundamentals of Learning

The Learning Journey opened its doors in 1995 and has since been busy producing high quality, award-winning educational children’s products – including a large range of bilingual toys, puzzles, and games! Today more than ever, parents are searching for educational toys that are fun, affordable, and effective for their children. Learning Journey products satisfy all of these needs, with each product designed to build skills that are important for kids to learn in order to have a head start in school. Additionally, a wide range of products have been designed specifically to enhance the development of both STEM and STEAM in young children.

Effective educational toys will promote learning, introduce new ideas and concepts, and encourage self-confidence! When parents provide these toys for their children, they’re simultaneously providing significant opportunity for mental and physical growth all while keeping their little ones entertained! In effort to encompass the learning experience at all developmental stages, The Learning Journey has produced a variety of educational products ranging from 5 different categories of play. These product categories include Puzzles, Games, Active Play, Construction, and Electronic Learning, with countless awards received in all 5 categories! Some of our recent awards won include: Mom’s Choice Awards 2022, Creative Child Awards 2022, PAL Awards 2022, Academics Choice 2022, National Parenting Product Association 2022, and many more!

The Learning Journey is looking forward to the next 25+ years as we expand our ever-growing product and customer base while staying true to our core directive of providing children with products that help them reach their full potential and beyond! With The Learning Journey's complete range of interactive products, children can have fun while learning and parents and educators can know they have the right quality educational products for their children!

www.tlji.com
info@tlji.com
(602) 787-1115

Made to inspire greatness at any age

Made to inspire greatness at any age, each one of our products encompasses innovation and style that turns heads at every corner.

Posh Baby and Kids is the proud bring some of the best baby and toddler gear in the world to the North American market. We strive to inspire greatness at any age, each one of our products encompasses innovation and style that turns heads at every corner.

Our collection of products include trikes, balance bikes, and scooters that are designed in collaboration with, and officially licensed by the Bentley Motor Company and McLaren Automotive. Our products are designed meticulously to pay homage to the names they carry and features luxurious and innovative features that were clearly lacking in the market.

The Bentley Trike was designed to make your everyday strolls unbelievably stylish; these trikes were modeled after the world-famous design of the Bentley Continental GT and follow in the footsteps of a true icon!

The luxury elements such as the cross stitched seats, replica continental GT wheels on air filled rubber tires, and soft leatherette touch points truly make this the Bentley of toddler trikes and unlike anything else available today. However, we didn’t just stop at this. The Bentley trike’s innovative transforming capabilities also make it versatile and your toddler’s favorite ride from 6 months to 5 years old!

The McLaren Scooters and Balance Bike were designed to inspire great performance at a young age in a true homage to McLaren Automotive. The balance bike frame is made entirely out of carbon fibre for the ultimate lightweight riding experience, while the scooters feature some of the best handling and sturdy decks available for kids 3 years to 16+.

Find out more about these and other amazing product at poshbabyandkids.com.

Introduce your household to Echidna Shuffle

Introduce your household to Echidna Shuffle, a family-friendly game of picking up cute bugs and delivering them to their stumps. Roll a die and move the twelve adorable echidnas who carry the bugs on their backs. Keep to the paths and get your bugs home. But watch out, other players may derail you. Deliver all three of your bugs and win!

The game has big, beautifully crafted echidnas that kids love, and six different kinds of bugs in bright colors with matching stumps. There is also a unique two-sided board to keep things fresh and exciting. Echidna Shuffle is also designed with smaller hands in mind so the whole family can enjoy playing together!

With its addictively cute pieces, sturdy construction and intuitive game play, Echidna Shuffle has already won several awards, including the Origins Award: Fan Favorite Family Game of the Year (2019), Mom's Choice Awards Gold Award: Family-Friendly Game (2022) and the Creative Child Award: Game of the Year for Family Games (2022).

Echidna Shuffle is for two to six players, ages six and up, and an average game takes only ten to twenty-minutes to play. The game has been a huge hit with groups of all ages from around the world.  So, hop on an echidna and join the shuffle. Isn't it time to find out what you've been missing?

www.wattsalpoag.com
Questions@wattsalpoag.com

Raising Environmental Awareness Through Play

More and more parents believe taking care of the planet is an important value to share with their kids. What better way to do it than through gameplay? Adventerra Games is the only company in the world with a game catalog entirely dedicated to environmental topics!

Eco-education Experts

Each of the company’s games and puzzles addresses a critical issue like recycling, water conservation, energy use, endangered species, and more. With di erent lines speci cally designed for toddlers, preschoolers, elementary and middle-schoolers, kids have a blast while building STEM skills and learning how to protect the planet!

Award-Winning STEM Toys

In addition to being STEM.org authenticated, Adventerra Games has won more than 90 awards to date, including seals of approval from recognized parenting institutions like the Mom’s Choice Awards and e National Parenting Center, and endorsements from popular media outlets such as the Good Housekeeping’s 2021 Top Toy Award.

Planet-friendly & Sustainable

Adventerra Games walks the talk: all of their games are 100% plastic- free, both recycled and recyclable, made in North America. ey use vegetable inks, sugar cane shrink wraps, compostable cardboards, and wood certi ed by the Forest Stewardship Council (FSC).

P-flector® 


Made in the USA, the P-flector® solves a particularly annoying parenting problem of potty-training kids peeing through the gap between the toilet seat and bowl.  

Winner of Creative Child Magazine’s Product of the Year (2022, 2021, 2020 and 2019), Baby Maternity Magazine’s 2022 Top Choice Award, and 2021 Mom’s Choice Award, the P-flector® is a flexible urine shield that attaches to the underside of a toilet seat and blocks the gap between the seat and bowl, preventing seated potty-training kids from peeing through the gap.  It attaches with pressure sensitive double-sided tape to round and elongated toilet seats with flat or curved bottoms. Once attached, it can stay in place for extended periods of time; how long depends on individual use.  While the tape is not permanent, additional tape is available to reapply as needed.

The P-flector® keeps kids’ clothes and floors dry. Say goodbye to cleaning up urine puddles, yellow stains down the front of the toilet or yellow stained floors in front of the toilet.  The P-flector® can also be used by seniors and individuals with special needs.  It’s easy to attach, can be cleaned in place, saves parents and care-givers time and avoids the frustration of cleaning up the mess associated with this type of potty-training accident.  The P-flector® and additional tape are available on Amazon.  

http://forkidsbyparents.com
info@forkidsbyparents.com
(877) 489-3332

Introducing New Duncan Flash Cards!

If you have had kids, you probably have experienced the frustration of opening a brand new deck of flash cards, and then completely failing to get them back in that same chipboard sleeve. Or at least not without tearing the sleeve. Just never seems to go back in the same way! Ultimately you end up putting a rubber-band around it.

With the new Duncan Flash Cards, you can get your cake and eat it too! You get a great deck of bright, high-quality, speed-flipping flash cards plus a clear, protective case for easy transporting and storage. In addition, answers to equations on reverse side of each card make learning easy for all.

Great merchandising with the peggable individual decks of cards. Or sell the Multi-Pack at a discounted price with the bright carrying case that holds all 4 decks.

Perfect size for speed and easy flipping!
• Answers on reverse side for all equations
Protective case for easy transport & storage Rounded corners give strength to cards
Color coded for easy sorting

Duncan® is one of the oldest and best-known toy makers. Founded during the Great Depression, the story of Duncan® Toys is unique: one full of curiosity and invention that could only be fueled by the uniquely entrepreneurial spirit of America.

For over 90 years, Duncan has crafted high quality skill and activity toys for every generation. From schoolyard yo-yo demonstrations to modern champions touring the globe, the Duncan brand symbolizes exceptional quality and play value.

How Wikki Stix Help Kids Learn. 


As the manufacturer of a very versatile product, we sometimes feel the need to help our customers understand the multiple applications of Wikki Stix...and which product does what!

And that is very true in the case of our Preschool Activity Book.  Created with input from a (very brave) woman who taught first grade for thirty years...The Preschool Activity Book is designed to help children be ready for first grade, by providing school readiness skills in a fun and playful format. And, what an amazing book it is with 28 pages providing 30 fun activities!

To help parents understand how this works, we created a separate sheet, which is included in each book...explaining how each activity contributes to a child’s educational preparedness.
For example, what appear to be simple fun connect-the-dot pictures, actually help reinforce numbers in sequence.

And the same is true of all the fun, play-based activities...some assist with visual discrimination while others address creative thinking and problem solving. Letter recognition is important, and occurs on several pages, as does color identification.

Understanding two-step directions is also found on a number of pages.

So by including a sheet, which clearly defines the preschool readiness skills offered in this book, we provided parents with an understanding of how this fun activity book is not only entertaining and engaging...but a valuable tool in getting
kids ready for their next step!

www.wikkistix.com
info@wikkistix.com
800-869-4554

Introducing the P-flector®

Potty Training Without the Mess

For Kids By Parents®, Inc. was created out of the need to solve a particularly annoying parenting problem with my oldest son in his potty training phase, peeing through the gap between the toilet seat and bowl. My attempt to solve this problem resulted in the creation of our 1st product, the P-flector®, which is our initial contribution to the juvenile products industry.  

Made in the USA and winner of Creative Child Magazine’s Product of the Year (2022, 2021, 2020 and 2019), Baby Maternity Magazine’s 2022 Top Choice Award, and 2021 Mom’s Choice Award, the P-flector® is a flexible urine shield that attaches to the underside of a toilet seat and blocks the gap between the toilet seat and bowl, preventing seated potty-training kids from peeing through the gap.  The P-flector®’s flexibility allows it to conform to the shape of both round and elongated toilet seats with either flat or curved bottoms. It’s attached to the seat with pressure sensitive double-sided tape and once attached, it can stay in place for extended periods of time; how long depends on individual use.  While the tape is not permanent, additional tape is available to reapply as needed.

The P-flector® keeps potty training kids’ clothes and floors dry; say goodbye to cleaning up urine puddles, yellow stains down the front of the toilet or yellow stained floors in front of the toilet.  The P-flector® can also be used by seniors and individuals with special needs.  It’s easy to attach, can be cleaned in place and saves parents and care-takers time and avoids the frustration of cleaning up the mess associated with this type of potty-training accident.  The P-flector® and additional tape are available on Amazon.  

http://forkidsbyparents.com
info@forkidsbyparents.com
(877) 489-3332

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