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Toy Fair Everywhere 2020

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LockerLookz

LockerLookz Turns Drab Middle School Hallways Into Fab Runways, One Wallpaper, Mirror & Chandelier at a Time 

The look of happiness in a tween girl’s eye is when the class bell rings and she rushes to her locker, opens it and smiles. She’s got LockerLookz™. It’s the hottest trend sweeping junior high halls according to the New York Times, national morning TV shows and tween girls.

"If middle school had an emblem, it would be the locker," heralded the fall front-page story in the New York Times.

The media hype capped off a bonanza year of retail success and contest honors for their stylish mix and match décor pieces for the most unglamorous part of a tween’s life – the drab school locker. Hallmark, Learning Express and hundreds of small Specialty Retailer shops excitedly wrote orders. The product was so hot that some stores literally could not get the chic goods unpacked and displayed. Tweens (and their moms) mobbed the accessories and bought them straight out of the cardboard shipping cartons!

"I swear if I had a camera this morning, you wouldn't have believed it…some 17 girls w/moms, waiting for me to fill items in our pre-order bags.  Then they had to take numbers for what items (if any) were left over to buy.  There were none… If I had an additional $5000 in inventory in the store right this minute, it would be sold by the end of the day.  (I have more than 300 names on my 'please call when LockerLookz shipment arrives' list - waiting/wanting to buy."  claimed one excited 2011 LockerLookz Retailer

Hoda Kotb of the TODAY Show gushed, "they have everything now. This is genius" talking about the motion sensor chandelier.  During a lengthy LockerLookz segment on Good Morning America, Lara Spencer commented "Not a lot of kids are going to come over to your house in your school.  In your locker, it's a way of having your own little thing."  And TV host Ellen DeGeneres joked on camera that if she styled her locker it would include a "jacuzzi" and flat-screen TV!

LockerLookz seeks to provide students an avenue of positive self-expression through a unique locker decorating experience. Offering a mix-and-match locker design collection, LockerLookz strives to make locker decorating fun and easy while making the buying experience exciting and convenient. Additionally, our goal is to provide a school-friendly product that is non-adhesive and won’t damage lockers.


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