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How BUILDZI was built

For the past several years, Kevin and Steve have had a blast selling their growing family of simple, fast games: TENZI, SLAPZI, ITZI and PAIRZI. It's been a whirlwind of laughs and fun.

Yet behind the scenes, there was another story playing out. Kevin’s son, Collin (who had invented SLAPZI), had another idea for a game. He told his father, “When kids play with blocks, they're usually slow and deliberate. Why don’t we take regular building blocks and turn them into a speed game?” Kevin liked where Collin was headed and suggested he make a prototype.

A few weeks later, Collin pitched the idea to Kevin and Steve. Steve also liked the concept of a speed building game, but he didn’t like using regular old blocks. So off and on over the next three years the guys would meet and, bit-by-bit, improve the game, which they had started calling BUILDZI. But those old block shapes continued to bother Steve...so when he stumbled upon the cool pentomino shapes you see in the game now, well things just fell into place!

Of all the games that Kevin and Steve have created, BUILDZI has taken the longest, by far. But, as they say, Rome wasn’t built in a day.

We hope you enjoy!

Steve@ilovetenzi.com

Creative expression shines with the brands

MindWare Wholesale

For over 30 years, the MindWare brand has been one that families, teachers and retailers know and love. With play-based learning designed into every product, MindWare answers the
growing need for educational toys and games. Brands like KEVA, Q-BA-MAZE, Dig It Up! and
Science Academy deliver STEAM enrichment while providing endless hours of hands-on fun.

Paint Your Own, Make Your Own, Color by Number and Extreme Dot to Dot. And family game night is sure to be a hit with award-winning titles like Qwirkle, Q-bitz, PicWits! and 
Twangled. The MindWare line continues to grow every year with innovative products that are just what today’s parents, teachers and kids are looking for. In 2017, MindWare expanded its line of brainy toys by acquiring Peaceable Kingdom. This beloved line of wholesome, adorably-
designed, high-quality products nourish children’s social-emotional and cognitive development. From games and puzzles to cards and diaries, the playful products inspire cooperation and cultivates kindness — because kids who play well together play well in the world.

MindWare Wholesale has been helping retail stores around the world spark imaginations and add more fun to their shelves with their incredible lines of products. They know that for retailers, lasting play value is paramount, and quality should never be compromised.

MWWHOLESALE.BIZ  
INFO@MWWHOLESALE.BIZ  
800.296.9485

Home Learning Made Fun!

Home learning doesn’t have to be boring. Take teaching into your own hands and make it interactive, by having fun and playing games whilst homeschooling. Our educational Top Trumps range is a great way to engage and motivate children with their learning during the pandemic. These packs are designed to guide children through some challenging subjects such as Science, Geography and History.

toptrump.us
customerservice@toptrumps.cpom
833-396-2127

Wikki Stix are a staple of childhood

Spending time in our wonderful specialty toy stores makes us feel like the toy industry is a small, cozy intimate affair. So when young parents tell us how excited they are to buy Wikki Stix for their children…because they remember having so much fun with them when they were kids...we realize the longevity or continuum of this business.

And hearing those young parents makes us realize that for a great many, Wikki Stix are a staple of childhood. If you’ve seen our ads in this magazine, you know that we are proud to be a
multi-generational product. You’ll see our ad with the cute girl in pigtails, and a starburst saying “There’s a new 4-year-old every day!” LOTS, in fact. To be more precise, there are approximately 5 million 4-year-olds in the U.S. currently. That’s a very big market!

The best-selling, basic Wikki Stix packages of Primary and Neon…along with the adorable Rainbow Pak…continue to fly out the door, as they have for 30 years. The versatility of the product allows creative Kayla to explore her amazing talents and a nuts-and-bolts guy like Aiden to build the entire solar system as a mobile...just like his dad did.

So a lot of those 4-year-olds will be new to Wikki Stix this year… just like their parents were...way back when! There’s something to be said for longevity.

www.wikkistix.com
info@wikkistix.com
800-869-4554

Indulge your Imagination Since 1997

Indulge your Imagination Since 1997 Aeromax has set out to create dress up to spark the imaginations in children.

Even though the company began with at angle-free toy parachute, Aeromax is probably best known for its high-quality dress up gear for infants, adults, and everyone in between. Not just for Halloween, dress-up outfits from Aeromax are carefully designed to with stand the test of time. The quality is so amazing, that kids will out grow them long before they wear them out. Giving kids these amazing choices for costumes makes it so much fun to play dress up without raiding mom and dad’s closet.

There is nothing more amazing than watching your kids pretend and have a blast doing it. Children today need play time away from TVs, phones and computers. Imaginative play is an important part of childhood. Aeromax, Inc. specializes intoys and dress-up gear that encourage creative, battery-free thinking.

Aeromax has 30+ “Get Real Gear” outfits that are designed to look exactly like uniformsand attire worn by adults in real careers. Kids love pretending to be doctors, scientists, fire fighters and so much more in these true-to-life outfits. The “GetReal Gear” Astronaut costume is so realistic, it’s sold at the Kennedy Space Center’s gift shop and at the Smithsonian National Air and Space Museum Store.They have also shown up in TV commercials, shows and have even become thego-to dress up outfit of choice for celebrity’s kids.

www.aeromaxtoys.com

info@aeromaxtoys.com

877-776-2291

Festival fun! Sand Art Party Kit

Oh so colorful, classic and creative! Sandtastik offers sand art party kits in various sizes to suit your home, school, and/or fundraiser needs. Kids love to layer color-after-color of the naturally sparkling sand to ultimately create a memorable artistic masterpiece. Incredible fun, party-in-a-box!

Sandtastik’s kits come with everything needed including colorful bags of sand, clear bottles and twist-on caps, mini sand funnels, and instructions with some design tips and tricks. Sandtastik® Sand Art Activity Kit, Makes 8 Bottles #SAAK8 Sandtastik® Sand Art Activity Kit, Party Pack, Makes 25 Bottles #PRTYPK

Interested in customizing your nextsand art party? In addition to the all-in-one kits, Sandtastik also carries:

• Over 45 colors of sand,

• Avariety of clear bottle shapes and caps

• Mini funnels

Fun Passover Game

TorahLine® Game by 613 Games

Learn the Exodus from Egypt in a family-friendly, game format. Includes:
* 100 game cards, 54 tokens, & rulebook
* Downloadable Activity Sheet
* 10+ Ways to Play
* 15 minutes of fun for 2 to 6 players, ages 8 and up

Based in Seattle, 613 Games designs card and board games that captivate children and families to foster fun learning through game play. The games have been used to educate children at home and in the classroom, at camps, and after school programs.

Perfect Passover Gift - Moms’ love! Kids have fun. Great host gift. No seder should be without.

Social Media Support - Web blog and Facebook post with order.

Large Retail Box - Stackable 10.75” x 7.5” x 2.75” retail box provides strong in-person merchandising support.

Must have gift for Passover 2021

www.613games.com
sales@613games.com

You will undoubtedly find the bag that suits your needs!

Are you often on the road? Do you like to dine at a restaurant? Do you like day trips? And are you doing all of this with the kids? Childhome has everything you need from Backpacks to Kids Lunchboxes. 

With the My Lunch bag your child will enjoy the most delicious lunch every day. This trendy bag with zipper has an aluminum inner lining to keep everything cool and is ideal for taking to school or on a day trip.

The ABC backpack is the ideal school bag to start primary school. After all, the school backpack is small, compact and easy to carry.

The My First Bag comes in handy when your little one is ready to go to the day-care center or preschool. They can easily store their lunch box and a favorite toy in their own little backpack.

WWW.JILLANDJULIE.NET

STORYTELLIN' TIME is all the time!

Products for Early Childhood curriculums

Mary Jo Huff is an Early Childhood Educator, retired after working with 115 children each year at the Pre-School she founded in Indiana.  She has presented to adults and children in 47 states. Mary Jo has a passion for literacy and how children connect through stories, music, and puppets.  Research documents the power of storytelling and how it affects our youngest children.  

These products are original and filled with creative, easy to use ideas.  The STORY DRUM produces a sound that captures children’s attention and they are ready for a good time.
Mary Jo’s unique approach of combining story play, movement and song invites everyone to snap, clap wiggle and giggle to the power of language. This is a one-of-a-kind project.
The CD and accompanying booklet introduce music, storytelling, extension activities, complementary books, and a vocabulary boost.  Snap, Clap, Wiggle & Giggle has music for math, action, nature, science, language and social emotional.  Mary Jo is a master storyteller and always adds her special touch to every story and song.

Storytelling with Puppets, Props, and Playful Tales introduces ECE into the world of using props and puppets in story time.  Puppet Play reinforces the wonderful world of puppets, how and why to use them.  Children develop imagination and create communication that stimulate their thinking skills.

When a story comes to “The End” it should not be the end.  Instead continue the learning with activities and experiences that promote conversation and inquiry.  Storytelling is a powerful tool that is sure to light a fire in every child’s imagination.
Excite children with a renewed interest in STORYTELLING and how to use PUPPETS, MUSIC, and PROPS to extend their world of being a CHILD.

MARY JO HUFF
STORYTELLIN' TIME
maryjoi@storytellin.com
812-455-1558

A new kind of publisher, for a new kind of reader

Reading is changing.

We live in an age of distractions, with entire industries built around the goal of getting our attention. At the same time, the popularity of short-form entertainment has exploded. Given these trends, it’s only natural for our attention spans to be decreasing, and our patterns of consuming information to be changing.

Where does Second Story Up fit in?
Long-form fiction is our passion, exciting stories of adventure and mystery that also speak in terms of metaphor and analogy. The best story, for us, is one that’s fast and easy to read. It takes us away from the world, but stays with us long after we’re done reading. It leaves us asking questions and looking around with new eyes.

The mission of Second Story Up is to bring those kinds of experiences to today’s readers.

Our first two books, Bradley's Dragons and The Boy With The Sword, are award-winning books for kids aged 8 - 16. They're available in hardback, paperback, and e-book.

Those are just the beginning. While we continue to work on more books, we’re also building new ways to share our stories, and by "our" we don’t mean just the ones we are writing.

Those are only the beginning.

Second Story Up
PO Box 621166
Oviedo, FL 32762
www.secondstoryup.com
sales@secondstoryup.com

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